Archive for the 'Audi' Category

In a permanent search for challenges, the Audi Design Studio Team in Munich turned its attention to redesigning a musical instrument which is not so closely related to the automotive industry: a grand piano. // <![CDATA[//
What could the team add to the classic large, curved sides, usually black, three-legged instrument?
That was exactly what [...]


Awesome advertising move by BMW in Santa Monica.
Very clever, BMW!
I’m sorry, but Audi totally set themselves up for that.
But which one is the king though? Will it be the BMW M3 Coupe or the Audi A4? Fair comparison? Probably not, but it’s all fun in the end.
read more | digg story


New spot : Audi R8
read more | digg story


Dashboard UIs have been getting a lot of geek attention lately, especially in the Gran Turismo-inspired Nissan GT-R. For now it’s still just a concept, but it’s reported that it, or something like it, will soon find its way into Audi SUVs.
read more | digg story


After having rolled out the delectable M1 Hommage concept, one BMW board member says that the Bavarian automaker has no intention of producing a supercar to compete with the likes of the Audi R8. Instead, BMW will focus on green technologies.
BMW may not be AS concerned with building a fresh-from-the-ground-up male inadequacy compensation machine as [...]